La Presse (Baby Girl) is a music video about the rise of a starlet played by actress Catherine Brunet, who, in parallel to her hectic lifestyle, mysteriously works on the making of a creature – whose identity and purpose are only revealed at the end of the short film.

The visual associated with the clip brings darker shades to the universe initially presented as colorful, funny and playful. The music video was directed by the rapper herself with Nathan B. Foisy as director of photography The video La Presse (Baby Girl) is playfully preceded by another track from the album, Interlude : La Bavette, which features La Bavette – the official newspaper of Baveuse City.